Facebook, Twitter, Instagram: The Social Media Ad Platforms Cheat Sheet (infographic)

The world is rapidly shifting from analog to digital. Needless to say, technology has been shaping the business industry to be more advanced and adaptive with today’s trends. These changes should be taken advantage of to get ahead of competitors. In coming up with business strategies, one important…

[ This is a content summary only. Visit our website http://www.digitalinformationworld.com/ for full links, other content, and more! ]

Top 10 Reasons for Using Social Media

GlobalWebIndex’s social report shows 40 percent of the surveyed internet users are most likely to use social media platforms to keep in touch with friends, making this the top reason for social media use globally.

Among 16 to 24 year-olds, the key reason for using social media is not to keep in…

[ This is a content summary only. Visit our website http://www.digitalinformationworld.com/ for full links, other content, and more! ]

HBO knows what you’re thinking while watching ‘Game of Thrones’ thanks to this company

TwitterFacebook

People went “crazy” over the season seven premiere of HBO’s Game of Thrones.

Or so they say.

Crazy” accounted for 8.9 percent of all emotional reactions (ERs) during the first episode, and “crazy” ERs spiked during singer Ed Sheeran’s cameo, driving 4.8 percent of all ERs.

What are ERs, and why does any of this matter? Well, if you were the producer of Game of Thrones, you looked at this data to evaluate how the show resonated and determined what to promote across social media over the following days.

The power of emotions, as a way to better connect with audiences and create fans, is the big bet of Canvs, a New York-based tech company that works with 90 percent of the TV networks in America-including HBO. Read more…

More about Business, Television, Hbo, Social Media, and Game Of Thrones

How to Use Social Media to Find Employees

There is nothing more complicated than finding a perfect candidate for a certain position. The requirements are always high, and every single HR manager knows that they still are not enough to hire a person, as the individual characteristics also do matter. Sometimes, the process of finding an…

[ This is a content summary only. Visit our website http://www.digitalinformationworld.com/ for full links, other content, and more! ]

How Celebrity Endorsements Influence Young Consumers

More than 50 percent of internet users say they follow some sort of celebrity account on social media sites, with figures reaching as high as 68 percent among 16-24 years old according to research from GlobalWebIndex.

While this kind of marketing provides brands with targeted exposure to their…

[ This is a content summary only. Visit our website http://www.digitalinformationworld.com/ for full links, other content, and more! ]

Restaurant brings in Instagram kits so you can nail your #foodporn shots

TwitterFacebook

Making your avocado toast pop on Instagram requires a unique formula that isn’t always possible to achieve. But, one London restaurant is offering “foodie Instagram packs” so diners can up their #foodporn game.

The free kits contain a portable LED camera light, a multi-device charger, a clip-on wide angle camera lens and a tripod selfie stick for overhead table shots. The kits have been designed to provide Instagrammers with everything they need to capture the perfect Instagram shot.

Dirty Bones has launched the kits at its newly opened location in Soho, London, which has been designed with the “Instagram universe” in mind. Read more…

More about Uk, Instagram, Social Media, Restaurant, and Food And Drink