I let Pinterest dictate my outfits for a week

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A closet full of clothes and nothing to wear. This fashion dilemma can haunt us, from fashion lovers to trend observers and everyone in between.

 

TechInsider‘s Caroline Moss thought she’d found the solution, hiding in plain sight on Pinterest. Instead of creating outfit inspiration boards like many Pinterest users, Moss decided to play a kind of game. We dubbed her experiment “Pinterest Roulette.” Every morning Moss would choose an article of clothing from her closet, then type it into Pinterest search alongside the word “outfit” and let the inspiration wash over her.

 

“I had just purchased a new pair of leopard skinny pants, but I had no idea what to wear with them,” Moss wrote. “In a desperate attempt to keep the pants hanging in my closet, I plugged a description into Pinterest’s search bar, and … I saw the platform begin to change.” Read more…

 

More about How To, Style, Outfit Inspiration, Social Media, and Pinterest

The Ultimate Guide to Social Media Image Sizes – #infographic

 

Did you know that tweets with a picture attached will earn up to 150% more retweets, and 85% more likes than a post without an image?

 
 

Did you know that 87% of the posts shared on Facebook are photos?

 
 

Did you know that the average Pinterest is willing to spend $140-$180 on E-Commerce? (Almost double what you’d make from Facebook).

 
 

Not only do images make your website or blog post more SEO friendly, but by sharing images with your social tribe, you share a part of yourself and your business that words might never explain as clearly.

 
 
“It can be hard to keep up with the different specifications for multimedia content across each social network (format, aspect ratio, file size). Bookmark this infographic as a reference guide to create smart social content for any channel.”

 
 

 

How to Repurpose Your Content for Maximum Traffic And Conversion

 

Did you know – in one day, we create 1.5 billion pieces of content?

 
 

With the bombardment of articles, blogs, white papers by businesses, people seem to have become desensitized towards static content. In fact, Content Marketing Institute reveals that over 58% marketers believe that their content does not create opportunity for engagement. People now look for and essentially demand content that yields enough power and substance to get them involved, engaged and entertained, in equal measures.

 
 

The competition on the web has become fiercer making marketers believe that creating content that can summon apt attention and interest from their target audience with their existing content is difficult, even downright impossible. But things aren’t that bad! All you need to do is to use your existing content and present it in a fashion that it takes elements of your brand and showcase those elements to the world in a way that’s even more awesome. Yes, we’re talking about repurposing your static content. Repurposing is an art that involves restructuring and molding old content to provide valuable information in an easier, engaging and entertaining way. Just add value to your old content and save on a lot of business time, efforts and energy.

 
 

According to an article published in Curata, 69% of content marketers cite lack of time as their marketing challenge. Therefore, repurposing gives you an opportunity to pull together great content in time crunch. You can repurpose your content into any form – infographics, slides, videos etc.

 
 

Through this article, we will see how effectively you can drive your modern marketing machine with the fuel of repurposed content and drive maximum traffic and conversion for your brand.

 
 

But before we proceed, let’s first quickly understand the need of repurposing.

 
 

 

Mom finds out what Tinder actually is — and her reaction is priceless

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http://player.ooyala.com/iframe.html?pbid=3016eb0b52314929acffee1996b1cb96&ec=cxZHE5MTE65dXSvqdSezlOJ3sFIvNl_4

Having “the talk” with a parent is never easy, but in this case, at least it’s extremely entertaining. This mom just found out what’s really going on with Tinder. She may not be particularly amused, but we sure are

 

Featuring Pat Seftel and Joshua Seftel. Editing and graphics by Rob Chapman. Read more…

More about Ama, Social Media, Videos, Family Parenting, and Mashable Originals

Facebook Live video is coming to Android

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Following a limited December launch on iOS, and a wider rollout in February, the Facebook Live video feature is now coming to Android, the company announced Friday

 

U.S. Android users will be the first to see the new feature — next week, to be precise — with more countries coming soon.

 
 

Facebook Live enables users to stream live video directly from their phone. It was originally launched in August 2015 for a small number of verified accounts and celebrities in the U.S., but Facebook has been gradually expanding it ever since

 

The feature is similar to video streaming apps Meerkat and Periscope, with viewers able to jump right in with their comments; to see a recent live video taken by Mashable, check our hands-on of the Samsung Galaxy S7 and S7 Edge hereRead more…

 

More about Live Video, Facebook, and Social Media

Psychology of Color: What Feeling Should Your Branding Evoke?

The Psychology of Color in Marketing and Branding
 

Have you ever contemplated why a brand uses certain colours throughout their branding? It’s actually much more than looking good and standing out, as there is a real psychology behind the use of colours.

 
 

Colours can play a massive part when it comes to persuading and influencing customers to make purchasing decisions, so it’s essential that any brand makes the right choice.

 
 

The English playwright Joseph Addison said it best when he observed that colour speaks all languages, and it’s most certainly true. Each colour has its own tone, voice and personality and in marketing, this is the voice that you want to combine with that of your business.

 
 

 

Zuckerberg calls defacement of Black Lives Matter slogans at Facebook ‘deeply hurtful’

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Mark Zuckerberg had strong words for Facebook employees after finding out that someone has been crossing out “Black Lives Matter” on the walls at the company’s Menlo Park, California, headquarters.

 

In an internal message shared with employees and obtained by Gizmodo, the CEO described repeated instances of the phrase “black lives matter” being crossed out and replaced with “all lives matter.”

 
 

Zuckerberg noted he had previously addressed the issue with employees at a Q&A and said he now considered its continued occurrence “malicious.”

 

“‘Black lives matter’ doesn’t mean other lives don’t — it’s simply asking that the black community also achieves the justice they deserve,” he wrote. “We’ve never had rules around what people can write on our walls — we expect everybody to treat each other with respect.” Read more…

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