Sorry, Black Friday – social media hates you

Https%3a%2f%2fblueprint-api-production.s3.amazonaws.com%2fuploads%2fcard%2fimage%2f290605%2fap_721802238993

Feed-twFeed-fb

In the early hours of Nov. 25 (and in some cases, the evening hours after Thanksgiving dinner on Nov. 24), millions of Americans will embark on Black Friday odysseys, questing for the doorbuster deals and backroom specials that whip the shopping public into a frenzy year after year.

And if recent research on social media trends holds any truth, they’ll likely be hating every moment of it. 

Social media intelligence tracker Crimson Hexagon analyzed millions of social posts between 2010 and 2015 to understand how changes in the retail industry are affecting Black Friday participation and perception among consumers.  Read more…

More about Research, Negative Emotion, Social Media, Black Friday, and Tech

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s