Bollywood film trailer starring a friendly ghost goes viral, gets 10 million views in a day

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A Bollywood movie trailer dropped last afternoon. It features a friendly ghost, a young man forced into marriage rituals, a bittersweet love story, and some rustic Indian music. 

Within a day, the trailer crossed 10 million views on Facebook and YouTube combined. And Indians can’t stop raving about it.

‘Phillauri’ is a story set in the village of Phiallur in Punjab state in northwestern India. The film stars (and is also co-produced by) one of Bollywood’s leading actors, Anushka Sharma, and Diljit Dosanjh, who debuted in last year’s hit Udta Punjab – a film picked up by Netflix globally. Read more…

More about Viral Video, Social Media, Trailer, Bollywood, and India

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